Assistant Manager – Marketing (Brand) – SHAH ALAM / SUBANG
Role Responsibilities
- Deliver sales and customer count impact via engaging promotional and campaign strategy/calendar to enhance customer engagement and improve promotional revenue & ROI maximization
- Liaise closely with relevant functions and leads core customer messaging conceptualization with regards to new product launches and branding refreshment exercises
- Drive optimal customer satisfaction though multi-touch point communication – product, service, store experience & out of store interaction. Ensure that all communication points of the brand is delivered to the highest of standards and in accordance to the brand CI, persona and customer values
- Responsible to continuously innovate in-store marketing design, improving overall customer experience and communication effectiveness.
- Supervises team to ensure that high standards of execution quality of promotional, launches, & advertising scopes
Job Requirements
- Possess diploma or degree in Marketing, Marketing Research or equivalent
- At least 5 year working experience in related field and scope
- Good understanding on promotional activities, product launch and communication
- Strong project management skills will be required
- Willing to work in office based in Bukit Jelutong, Shah Alam