Chief Executive Officer – SIRIM Calibration Sdn. Bhd.

  • Shah Alam, Selangor
  • CEO (CEO & General Management)
  • Full time
  • Add expected salary to your profile for insights

The Chief Executive Officer (CEO), SIRIM Calibration Sdn.Bhd. (SIRIM Calibration) is responsible for spearheading the formulation of strategies and providing leadership oversight in overall management for SIRIM Calibration. This includes; formulating market strategy to drive sales and improve revenue, building new business networks and maintaining clients’ relationships, development new services, maintaining service quality to enhance customer satisfaction, ensuring profitability, and meeting overall business objectives.


  • Develop strategies and tactics towards the diversification of revenue streams to improve the bottom line where business ventures (local and international) jive with the company’s long-term direction.
  • Formulate, strategize, plan, and execute short-term and long-term comprehensive marketing, sales, and customer engagement plans and activities to strengthen SIRIM Calibration brand for the market perception of and public confidence in SIRIM Calibration’s brand name.
  • Develop collaborative relationships with relevant business partners as needed to grow the business and to strengthen relationships for developing business smart partnerships that support the business and financial goals.
  • Provide leadership in directing sales operations to ensure better customer experience and strengthen relationships with key stakeholders to ensure business sustainability.
  • Provide leadership and guidance to develop, enforce, maintain, and monitor policy, procedures, and systems for the department in order to strengthen integrity and governance, quality, OSH, environmental, and business performance.
  • Provide tactical expertise in business/ operations improvement processes to enhance efficiency and productivity in line with the company’s policy and guidelines.


  • Minimum Bachelor’s Degree in Engineering / Science / Technology / Physics / Business Administration or equivalent
  • Minimum 16 years of working experience with at least 3 years in a Management role
  • Advantage to have technical knowledge of measurement and calibration and experience in sales & marketing.
  • Excellent track record in managing complex projects and successfully driving transformative solutions
  • Possess innovative mindset and ability to align technology initiatives with strategic business objectives
  • Possess strong diversified business linkages and professional networks
  • Strong business acumen, problem-solving, and analytical skills
  • Exceptional presentation skills and leadership skills


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